Kristen Buchanan

GoodOnYa Bar and Deli

Encinitas & San Diego, California



I played field hockey for the U.S. Olympic team for 11 years. I traveled for nine months of the year, so it was hard to have another job. Home Depot had a job opportunities program for Olympic athletes during their off seasons, and that let me put money into a stock plan.

When I needed a loan, Accion was there.

I started by GoodOnYa Deli with my stock plan money. We were so clueless on the day we opened. My parents were in there slicing turkey and making sandwiches to help out. When I needed a loan, Accion was there. We owned five delis at the time and had paid off a large loan successfully, but had difficulty qualifying elsewhere.


Now I’ve been in business for over 12 years and we have four employees. We’ve launched the GoodOnYa bar, which is an organic, nutritious snack bar. We sell it in over 100 health food stores. Our goal is to be one of the most trusted brands in the country.