August 07, 2014 Video Tips

Martha Montano, owner of CLM Technologies, provides some great insight on how small businesses can achieve customer service excellence. She broke down how to improve customer satisfaction into three categories:

  1. Know your customer – being able to personalize service to your customer is an important skill. You want them to feel like you’re their partner.
  2. Be mindful of response time – customer management means making them feel like they’re your highest priority - so don’t let too much response time elapse.
  3. Satisfied customers = increased sales – focusing on your customers’ needs will impress them, and a happy customer spreads the word. 

Interested in hearing more advice from Martha? Check out our page on sales tips and take the next step in cultivating relationships with customers.

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